Eagles Schnapps thrills at the Awankere Festival (Okere Juju)

For the people, Okere in Warri, the Awankere festival is one of the most revered festivals .

Spanning a period of Five Hundred and Twenty One years, the Awankere has been celebrated yearly even during the period of the war, (1st world war, 2nd world war and Biafran war). It is a fertility festival which takes place during the peak of the raining season.

The 521st edition took place from July and terminated on the 18th of August 2018.

Eagle Schnapps, the authentic Schnapps for the promotion and culture, paid a courtesy visit to the Community Head, the Olare – Aja of Okere community, Ogieboro E. F.Esisi to felicitate with him and the Okere People. Libations were poured with Eagle Schnapps and prayers said for the peace & prosperity of the community.

The next stop for Eagle Schnapps was the Brand sponsored Draughts competition among the “Idimi” -quarters. This competition saw Mr. Samuel Ebule from the Odekporo quarter emerging the winner.

Also, to add to the festivities, Eagles Schnapps sponsored the Best Dressed Quarter Award with the winner Odekporo quarter, going away with a Trophy & Cash Sum.

The story of the Awankere festival will not be complete without the masquerades and the 2018 edition was not different as the Masquerades displayed the dances with whips called the Ukpatsan. This whip produces a gunshot like sound when the masquerades whip the floor with it.

The leader of the Masquerades Oshogwa Umale with other masquerades who are referred to as Children files out in a single line while at the end is Okwooye the Mother Masquerade. It is a sight to behold watching the masquerades rhythmic dance with no drums.

The festival combines the sacred (this in its numerous rituals) and the profane (and this in its lewd songs and orgiastic dances).

EAGLE SCHNAPPS PAYS HOMAGE TO THE NEW OLOTA OF OTA

Otta Awori Kingdom has a new King !!! His name, Oba (Prof.) Abdu – Kabir Adeyemi Obalanlege.

Eagle Schnapps, Nigeria’s Authentic Schnapps at the fore-front of promoting culture and tradition, alongside the teeming sons of Ota Awori land, paid homage to the newly installed Olota of Ota-land.

The coronation which was colorful, was graced by the Executive Governor of Ogun State, Senator Ibikunle Amosun, former President of Nigeria, Chief Olusegun Obasanjo among many other notable public figures in Ogun State.

Eagle Schnapps, one of the sponsors of the event, thrilled the guests with performances from Olomi Tutu Cultural Drum Display. Consumers who also visited the Eagle Schnapps Stand, had a unique and rich brand experience as they took part in sampling and competitions which attracted lots of prizes.

Eagle Schnapps wishes Oba (Prof.) Abdu-Kabir Adeyemi Obalanlege a long, prosperous and peaceful reign in good health.

Long Live Awori Land.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Eagle Schnapps enjoys the Mbaise hospitality.

 

Have you been to Mbaise in Imo State? It has 95 autonomous communities and boasts of over 3 million people.
Beautiful, lush, welcoming, friendly, hospitable are common  adjectives that describe the culture-loving people of Mbaise.

Eagle Schnapps, Nigeria’s authentic schnapps for culture and tradition experienced these first hand, when its delegation visited Umunneato community in the culture-rich Mbaise area, under the traditional ruler-ship of His Royal Highness Eze Leo Nwokocha .

Ogologo ndu diri ndi Mbaise !

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Eagle Schnapps celebrates Ofala Festival with the people of Onitsha Kingdom

                              

Eagle Schnapps, Nigeria’s No. 1 prayer drink joined the good people of Onitsha to celebrate the Ofala Festival. The Ofala Festival, an age long tradition of the Onitsha Kingdom, celebrated only once a year, precisely in the month of October, the period that is the climax of the celebration of the New Yam. Four days before the festival, the Obi goes into seclusion. He retreats to commune with his ancestors, and to thank them for protecting him and his subjects for the past one year as well as pray for peace and prosperity in the year to come. At the end of the retreat, the Obi emerges during the Ofala to bless his subjects and say prayers for the community.

                                                         

Ofala is celebrated annually beginning from the coronation of the Obi to his death, the latter of which is called “the last Ofala”. One of the highlights of the festival is the appearance of the Obi in his Ofala Regalia. A cannon shot announces the entrance of the Obi who is usually dressed in ceremonial robe and carries a bronze sword on his hand; he walks to the sides of the arena or a third of the arena acknowledging the cheers of the gathering. The Obi then retires and subsequently, the Red Cap Chiefs pays homage to him according to seniority, thereafter, both the Obi and the Chiefs reappear after the firing of another cannon shot. During the second appearance, the Obi dances in the arena, something that is rarely seen and his steps cover more distance than the first appearance. Then the visiting chiefs and guests pay homage to the Obi.

 

                                                          

 

Ofala is celebrated annually beginning from the coronation of the Obi to his death, the latter of which is called “the last Ofala”. One of the highlights of the festival is the appearance of the Obi in his Ofala Regalia. A cannon shot announces the entrance of the Obi who is usually dressed in ceremonial robe and carries a bronze sword on his hand; he walks to the sides of the arena or a third of the arena acknowledging the cheers of the gathering. The Obi then retires and subsequently, the Red Cap Chiefs pays homage to him according to seniority, thereafter, both the Obi and the Chiefs reappear after the firing of another cannon shot. During the second appearance, the Obi dances in the arena, something that is rarely seen and his steps cover more distance than the first appearance. Then the visiting chiefs and guests pay homage to the Obi.

Amongst the guest that the current Obi, His Majesty, Nnaemeka Alfred Ugochukwu Achebe received was the Eagle Schnapps team led by the Mobolaji Alalade, Head of Marketing, Intercontinental Distillers Limited, makers of Eagle Schnapps. Alalade congratulated the Obi and the entire Onitsha Kingdom on the success of another Ofala Festival. He prayed for the peace of the people and the long reign of the Obi in good health. He said that Eagle Schnapps would in the spirit of the “Spirit” continue to promote and support tradition and culture. Guests to the Eagle Schnapps stand at the festival enjoyed beautiful culture display and went home with exciting prizes.

 

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IDL rewards trade partners, repackages Bull London Dry Gin

Bull Dry Gin Re-brand

 

Intercontinental Distillers Limited; makers of Chelsea Dry Gin, Action Bitters and Veleta sparkling Fruit drink have held their annual Distributors’ award Programme in Abeokuta.

The Award ceremony is designed to appreciate the efforts of their Distributors who played a major role in getting their products to the final Consumers.

Mrs Yemisi Adewusi, MD of YTT Distribution LTD and wife of popular Film Maker Gbenga Adewusi, emerged the Company’s overall best Distributor going home with mouthwatering packages as reward for her performance while Emma Ogbata & Sons and Ogbohu Enterprises came 2nd and 3rd respectively.

Winners

Intercontinental Distillers Limited also used the platform of the Awards to unveil the repackaged Bull London Dry Gin and launch of the new DeRok Chocolate Flavoured Liqueur.

Mr. Mobolaji Alalade, Head of Marketing said these Brands will bring excitement and inspiration to Consumers. He added that the Bull London Dry Gin has been formulated with extra strength while Consumers who take the DeRok Chocolate will be indulging in a rich chocolaty experience.

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Promoting peace & unity; The Eagle Schnapps’ Ojude Oba Perspective

From all stations of life; high, low, young and old, the Ijebu people came to pay homage to the King , the Awujale of Ijebuland, Oba Sikiru Adetona the paramount ruler. This is the essence of the Ojude Oba.

 

This age-long Festival, which has been celebrated for over 120yrs, has been a melting pot of culture, tradition, fashion and tourism. This year, the Ojude Oba was not any different. The Sons & Daughters of Ijebuland paid homage to their king through their Regberegbe (Age group).

The highlight was the majestic horse riding displays by the warrior families, which brought excitement into the arena.

Interestingly, the theme of Ojude Oba 2017 was Ojude Oba –A Rich heritage for Ijebu unity .The display of Unity was quite evident in the way the Regberegbes came together to honor the Awujale.

Despite the event falling on a Sunday, Christians &Muslims turned up at the Arena.  Corporate bodies extended their arms of friendship to their teeming
Customers. It was not uncommon to see people making friends and developing meaningful long lasting relationships. In this environment, strife and war can hardly thrive.

As the chairman of the Ojude Oba festival planning committee, Otunba W.O. Osunusi said,” we are convinced the Ijebu Model is worth bequeathing to the Nation that is constantly in search of Peace and harmony”.

The Head of Marketing, Intercontinental Distillers Limited, Mobolaji Alalade said” Cultural Festivals unite us as a people.It reminds us who we are, where we are from and the values we hold dear. Eagle Schnapps as a Brand will continue to promote and help people appreciate our Culture”.

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Eagle Aromatic Schnapps pay visit to the Alake of Egbaland

Eagle Aromatic Schnapps, Nigeria’s leading prayer drink, in its usual tradition of promoting culture, paid a visit to the Alake of Egbaland, Oba Michael Adedotun Gbadebo recently.

The visit, which was to pay homage to the King and thank him for the immense contribution to the relaunch of the Brand recently, was led by the Head of Marketing, Mr Mobolaji Alalade.

The Monarch poured libation with the Eagle Schnapps and prayed for the peace and well being of those present; he also said a prayer for Nigeria, asking that her economic fortunes should improve.

 

Mr Mobolaji Alalade said that Eagle Schnapps would continue to embark on activities which would ensure that our tradition and Culture are preserved.

The Alake’s Palace is a testament to the rich culture and wealth of the Egba people.

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